The Secret to Success: Massive Failure
Success is a word that is discussed and thrown around a lot.
Failure? Not so much.
Teachers focus on making sure students are successful. Businesses set and work to achieve goals in order to be successful. Everyone wants to be successful in their career, family life, social life and even in their spiritual life. There are books, classes and even coaches that promise success.
Failure on the other hand is something to be avoided, right?
We are told to learn from our mistakes, but do we really accept failure as a necessary part of the path to success? Do we dash head long into failure or try to skirt around it?
What are the benefits of failure?
- “I wasn’t failing, I was learning how to succeed.” This quote from Ted Turner, media mogul and philanthropist, re-frames the experience of failure. Rather than looking at it as something to avoid, he approaches it as a learning opportunity. You can look at an experience as failure… or as research and development.
- “The key to success is massive failure… whoever can fail the most, the fastest and the biggest, wins,” said Tom Watson CEO of IBM during it’s greatest growth period in the 1900’s. A good example of this can be found in sales. The more chances you take at failure, (approaching people who may say no), the more chances you have that you will find the people who want to say yes. How many no’s does it take to get to a yes? An average of seven. If you approach failure as a necessary experience to get through to get to yes, it becomes something you want to seek out frequently.
- “The increase in volume, speed and size of my failure also increased the volume, speed and size of my success.” writes Darren Hardy, publisher and founding editor of Success magazine. Some of the best advice he ever got on how to be successful, was to increase his rate of failure. He was told he should try to fail fast and often. When you take the most risks you also set the stage to reap the most benefits. In the process, you learn a lot about the best approaches to use.
An experience that most of us avoid.
What if it’s possible that failure isn’t the end of the road, just the beginning of a new path?
Failure isn’t just useful.
It isn’t just a great opportunity to learn.
It is often a necessary part of success.
Because where there is no failure, there is no success.
Thinking about Dream Achiever Coaching? Do it now. Be vulnerable and trust the process. Don’t see this as a program but as a way to find out who you are and what you need and want for your own future. I leave each call feeling validated, supported and more confident in my ability to solve my own problems and take my own next steps. Heather Gill
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